Marketplaces are more than a buzzword, they have become a critical strategy for retailers as they continue to change the face of eCommerce. For the second year in a row, enterprise marketplaces have grown at double the rate of eCommerce.
Even during the current state of the global economy, the marketplace model continues to prosper as consumers increasingly expect anything, anytime, anywhere when shopping online. The marketplace model helps businesses to meet those demands and is why two-thirds of consumers prefer to shop on marketplaces over conventional eCommerce sites.
Download the Online Marketplaces Report to explore the data and analysis of retailers who are unlocking growth through the platform economy.