GO Sport has improved product data quality and consistency.
GO Sport, the 3rd largest French brand specialized in sporting goods and equipment, launched its online marketplace with Mirakl in 2017. Founded in 1978, GO Sport offers a wide selection of international brands as well as its own.
After several months of use of Mirakl Catalog Manager (MCM), GO Sport noticed:
- Increased content quality and product data
- Considerable time saved during the product validation process
- Reduced operation costs due to easier recruitment and integration of new sellers
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