Cencora’s Digital Transformation with the launch of the AB Marketplace

The digitisation of B2B sales is rapidly advancing: 50 % of companies have either already built or have plans to build their own marketplace to enhance productivity, optimise supply chains, and boost their bottom lines.

Leading pharmaceutical wholesaler Cencora, formerly known as AmerisourceBergen, stands at the forefront of this transformation with the newly launched AB Marketplace, the one-stop-shop for independent pharmacies. This webinar will highlight the unparalleled value that has been created for both customers and suppliers.

Join Cencora’s Director of Digital Commerce & Marketplace Matt Burns, and Mirakl’s General Manager, B2B, Marc Teulières, as they unveil the secrets behind the company's fast marketplace launch and even faster growth.

Launching Fast: the challenges overcome, the solutions they implemented, and the benefits gained from this digital pivot
Offering Seamless integration: optimization of the marketplace experience for sellers and customers
Mastering Financial Complexity: payments and invoicing processes addressed in record time with Mirakl Payout

Matt Burns

Vice President - SGS Global Digital Commerce & Marketplace Lead

Matt Burns is the Director of Digital Commerce & Marketplace at Cencora, formerly AmerisourceBergen where he has been leading the charge in digital innovation within the healthcare sector for over a year. With a rich background that includes a 13-year tenure at Premier Inc, culminating in the role of Director of eCommerce Solutions, Matt has a proven track record of driving growth and efficiency through cutting-edge digital strategies. He is known for his transformative approach to eCommerce, significantly enhancing customer engagement and operational processes in a complex industry.

Marc Teulières

General Manager, B2B

Marc leads Mirakl’s global Customer Success team dedicated to B2B clients, with the objective to drive adoption, growth, customer satisfaction and advocacy across B2B marketplaces. Marc joined Mirakl after 15 years with McKinsey between Paris and New-York, where he served global industrial companies on strategy and go-to-market transformations. Prior to McKinsey, he worked at Lenovo in B2B marketing. He graduated from Telecom ParisTech and holds a MBA from the Collège Des Ingénieurs.

Cencora's Digital Transformation: Enhancing Value for Customers & Partners with AB Marketplace

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