As competition intensifies, margins shrink, and consumers demand more, retailers must reinvent the way they sell online. The key lies in leveraging the benefits of the online marketplace model while staying true to their distinct brand DNA. 

With its marketplace, URBN is mastering the art of managing unique brands like Anthropologie, Free People and Urban Outfitters under one unified team, while still maintaining the individuality and strategic nuances of each brand's assortment. 

Hear from URBN’s Marketplace Program Manager Maria Wodicka, and Mirakl’s Customer Success Director, Megan Galvin, as they discuess the core business and technical strategies driving URBN’s marketplace success.