The Platform Economy is Disrupting Every Industry.

By 2020, Gartner has predicted that more than 60% of online sellers will adopt a marketplace or include third-party sellers in their eCommerce ecosystems. Marketplaces are one of the platform model types that are transforming every industry.

The platform model brings buyers and sellers together, helping businesses deliver a better customer experience while gathering customer insights. Data from McKinsey shows that companies that platform grow, and companies that don't platform don't grow.

But where do you begin? Our guide will teach you how to define your platform strategy and get started.

Read the eBook to learn:

• The different types of platform models, and which are best suited for your business
  
• Platform Pioneer stories, including how Best Buy became the most trafficked retailer in Canada
  
• The first steps you should take to kickstart your business’ platform revolution