The Platform Imperative: from strategic intent to flawless execution

Platform models have been redefining industries for the past decade. Now, consumers, companies, and retailers are starting to use the same principles to drive success—and they are right on time.

The COVID pandemic has led to a huge surge in consumers and customers looking for touchless and virtual solutions and services. We have seen some increase in companies experimen­ting with a platform model, but most are still at the beginning of the journey. Now, the spotlight is on the execution. What’s the best way to build an ecosystem that can meet consumers’ needs? Which data capabilities can help match and personalize the consumer experience? Which technology partners are the best fit, and how can they be integrated into the technology architecture?

Our new joint report with Kearney dives into the execution challenges and how to overcome them to bring a platform strategy to life. In this report, we explore six essential moves for any consumer or retail company embarking on a platform journey, including:

  • The best way to build an ecosystem that can meet consumers’ needs
  • Which data capabilities can help match and personalize the consumer experience
  • Which technology partners are the best fit, and how can they be integrated into the technology architecture

In partnership with:

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