Marketplace Platforms Are Flourishing: The Ultimate Guide to Marketplaces
Top retailers are incorporating marketplace strategies into their eCommerce mix to keep up with competition and grow profitably
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Online marketplaces are revolutionizing the world of eCommerce. They are growing 6x faster than traditional retailers and now account for over two-thirds of global online sales. Marketplace platforms help businesses exceed customer expectations, reduce acquisition costs, and boost profitability while minimizing risk.
To keep up with the competition, the world's most successful retailers are turning to the marketplace model to support profitable growth in uncertain economic times. If you're not considering a marketplace strategy, you're falling behind.
Whether you're new to the concept of marketplace strategies or are refining your eCommerce & platform strategy, the 2024 Ultimate Guide to Marketplaces offers the insights you need to shape a successful vision for your marketplace. Learn how an integrated dropship and marketplace approach can enhance supplier relations, prevent out-of-stock, and drive organic web traffic growth to increase profitability and stay ahead of competitors.
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Juliette Pichard, Vice President, Financial Advisory, Mirakl, shares how Douglas, Kingfisher, Macy's, Maisons du Monde, and MediaMarkt are driving profitability with their marketplace.