Launch an Online Marketplace to Better Serve Your Customers
Customers expect unparalleled product choice and high-speed fulfillment due to the growth of marketplaces like Amazon. As a result, marketplaces will soon account for over 50% of global online transactions.
To meet these customer demands, companies like Toyota Material Handling, Best Buy Canada, and Albertsons have launched marketplaces of their own. The marketplace model helps them offer a broader assortment of products, gain customer data, and deliver a better customer experience.
We've created this guide to help you get started with launching a marketplace.
In this eBook you’ll learn:
- The features and benefits of the marketplace model
- Case studies from Best Buy Canada, Albertsons, and others on how they launched their marketplaces
- 5 best practices for launching your own online marketplace