Building a Platform Business Case
Mirakl's Platform Case Workbook helps you create a compelling business case to sell the platform vision to executives, managers, customers, and sellers, with actionable steps to build a winning strategy.
Whether you’re just starting to explore a platform implementation or looking to refine your approach, Mirakl’s Building a Platform Business Case Workbook is designed to help you showcase the value of a platform strategy to key stakeholders. This workbook offers a clear and comprehensive framework to guide you in building an actionable business case. With a strong business plan as your foundation, you’ll be well-equipped to successfully launch and thrive with a platform model.
This workbook will help you:
- Discover the pain points that a platform will resolve
- Identify the value that a platform will deliver
- Determine the potential revenue and cost savings for the business
- Assess the investment and its impact on the business
- Set your goals to drive continues success
Ready to get started? Download the workbook now and start building your business case.
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Online marketplaces are flourishing
Year after year, marketplaces have grown at many times the rate of overall eCommerce, outperforming conventional retailers by as much as 6X annually. Between 2022 and 2023, the average marketplace sales grew at a rate of 47%. This impressive growth is fueled by widespread consumer demand: online marketplaces now make up more than two-thirds of eCommerce sales globally. But shoppers don’t just want to spend their money through marketplace giants – they want the convenience, value and selection of marketplaces from the retailers they love.
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